Services That Scale to Your Reality
We don't believe in cookie-cutter marketing — or in making you commit to services you don't need. Whether you need a one-time brand foundation, ongoing strategic support, or senior-level leadership to guide your team, we meet you where your capacity and budget actually are.
Core Services
Start here if you need foundational strategy, content systems, or campaign planning. These project- based packages are designed to give you structure, clarity, and momentum — without long-term commitments.
Brand Foundations
What It Is:
A strategic foundation that defines your brand positioning, messaging framework, and creative direction. This package gives your marketing a clear, consistent voice and roadmap for every future campaign.
What's Included:
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Brand audit and positioning map
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Core messaging and value proposition
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Brand voice and tone guide
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Creative direction overview
Who It's For:
Organizations launching a new brand, repositioning after growth, or tired of inconsistent messaging across channels.
Timeline: 4–6 weeks
Starting Price: $3,000
Content & Digital Strategy
What It Is:
Foundational content systems and digital presence setup. We write your website copy, build editorial calendars, and create the structure you need for consistent, strategic content marketing.
What's Included:
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Website copy (up to 3 pages)
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6–week content plan
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Editorial calendar setup
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Copy review and optimization notes
Who It's For:
Teams launching a new site, refreshing outdated content, or building a content program from scratch.
Timeline: 6 weeks
Starting Price: $3,500
Campaign Strategy
What It Is:
A complete campaign blueprint with measurable goals, creative concepts, channel recommendations, and a 4–week rollout timeline. Perfect for product launches, fundraising drives, or awareness campaigns.
What's Included:
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Campaign brief and content pillars
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Messaging and creative concepts
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Channel mix and media plan
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4–week rollout timeline
Who It's For:
Organizations launching a new initiative, product, or campaign and need strategic direction before execution.
Timeline: 4 weeks + optional 30–day sprint
Starting Price: $4,000
Ongoing Support & Retainers
For teams that need consistent strategic guidance, executional support, or both — our retainers provide flexible, month-to-month marketing partnership without rigid contracts or surprise bills.
Momentum Retainer (Strategic)
What It Is:
Ongoing monthly partnership focused on planning, performance, and guidance, We provide strategic oversight, quarterly planning, and KPI tracking to keep your marketing aligned and measurable.
What's Included:
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Monthly strategy sessions
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Quarterly planning refresh
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KPI reporting and insights
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Marketing coordination support
Who It's For:
Teams that need ongoing strategic direction and accountability but don't require hands-on execution support.
Timeline: 15–20 hours / month
Starting Price: $2,250–$3,000 / month
Momentum Retainer (Integrated)
What It Is:
Strategy and light execution for ongoing content and performance. We handle monthly strategy sessions plus hands-on support with content updates, analytics, and creative coordination.
What's Included:
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Monthly strategy and execution support
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Content calendar updates
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Analytics and optimization
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Ad hoc creative and coordination
Who It's For:
Organizations that need both strategic guidance and tactical execution to maintain consistent marketing momentum.
Timeline: 25–35 hours / month
Starting Price: $3,750–$5,250 / month
Flexible Retainer
What It Is:
Custom monthly retainer for organizations needing dynamic, evolving support. Scope flexes month-to-month based on your priorities — ideal for testing collaboration fit or managing capacity gaps.
What's Included:
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Custom combination of strategy, content, and execution support
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Month-to-month scope adjustments based on priorities
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Strategic planning and campaign guidance
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Ongoing performance monitoring and optimization
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Ad hoc creative and coordination
Who It's For:
Teams that want to pilot an engagement before committing to a structured retainer or need adaptable support during transitional periods.
Timeline: Custom hours and scope
Starting Price: Custom pricing
Fractional Leadership
When your team needs senior-level marketing oversight — but not a full-time hire — fractional leadership provides the structure, strategy, and executional clarity to stabilize or scale your function.
Fractional Leadership
(DMM / Director)
What It Is:
Short-term senior marketing oversight focused on structure and channel planning. We provide director-level guidance for teams that need strategic direction and operational setup.
What's Included:
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Channel oversight and campaign planning
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Marketing roadmap and KPI setup
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Vendor management and team guidance
Who It's For:
Growing companies that need director-level guidance to build structure, optimize channels, and set up scalable marketing systems.
Timeline: 3–6 months
Starting Price: $3,000–$5,000 / month
Fractional Leadership
(VP / CGO / CMO)
What It Is:
Interim leadership for marketing transformation, alignment, or stabilization. We provide executive-level strategic planning, team rebuilds, and revenue alignment for organizations navigating significant change.
What's Included:
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Strategic planning and revenue alignment
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Team structure and process rebuilds
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Executive-level reporting and partnership alignment
Who It's For:
Companies undergoing transformation, scaling rapidly, or between executive hires who need VP or CMO / CGO-level leadership immediately.
Timeline: 3–6 months
Starting Price: $5,000–$7,000 / month
Compare Our Services
Not sure which service fits your needs? This side-by-side comparison shows what's included in each package, helping you choose the right level of support for your team.
Brand Foundations
Content & Digital Strategy
Campaign Strategy
Momentum (Strategic)
Momentum (Integrated)
Fractional Leadership
Best For
Organizations launching a new brand, repositioning after growth, or needing consistent messaging.
Teams building foundational content assets and infrastructure for consistent brand presence.
Organizations launching a new initiative, product, or awareness campaign.
Teams needing ongoing strategic direction and accountability.
Organizations that need both strategic guidance and tactical execution.
Companies in transition, scaling, or between executive hires.
Who You Are
New or growing brands needing clarity and consistent messaging.
Teams building or refreshing their digital presence.
Organizations with a specific launch or initiative.
Established teams needing strategic continuity.
Teams needing both strategy and hands-on execution.
Companies in transition or rapid growth.
What's Included
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Brand audit
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Positioning map
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Messaging framework
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Voice & tone guide
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Creative direction
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Website copy (up to 3 pages)
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6–week content plan
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Editorial calendar
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Optimization notes
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Campaign brief
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Messaging & creative concepts
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Channel mix
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4–week rollout timeline
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Campaign brief
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Messaging & creative concepts
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Channel mix
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4–week rollout timeline
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Monthly strategy and execution support
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Content calendar updates
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Analytics and optimization
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Ad hoc creative
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Strategic planning
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Team guidance
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Roadmap & KPI setup
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Vendor management
Timeline
4–6 weeks
6 weeks
4 weeks
Monthly
Monthly
3–6 months
Pricing
Starting at $3,000
Starting at $3,500
Starting at $4,000
$2,250–$3,00 / mo.
$3,750–$5,250 / mo.
$3,000–$7,000 / mo.
Add-On Services
Need something specific? Our add-on services let you extend any package or retainer with targeted support — from SEO audits to CRM setup to event strategy.
Content & Digital
Website Copywriting (up to 3 pages) — Starting at $1,200
Copy outline, final page drafts, brand voice alignment, and light SEO. Timeline: 2–3 weeks
Blog or Article Creation (1–3 posts) — $600–$1,800
Research, original drafts, keyword focus, and up to 2 revisions per piece. Timeline: 3–4 weeks
Email Nurture Sequence (3–5 emails) — $1,500–$2,000
Outline, copy drafts, optimization, and delivery recommendations. Timeline: 2–3 weeks
Newsletter Template & Setup — $1,200
Branded template design, sample content blocks, and one training call. Timeline: 2 weeks
Community Management Strategy — $2,000
Platform audit, engagement plan, 30–day content calendar, and moderation guidance. Timeline: 4 weeks
Strategy & Community
Event Strategy — Starting at $3,000
Event concept brief, audience map, partnership recommendations, and 6–8-week timeline with optional 30–day sprint. Timeline: 6–8 weeks
Event Planning — $4,000
Timeline development, vendor sourcing, market plan, execution schedule, and optional 3-–day wrap-up sprint. Timeline: 4–6 weeks
Partnership Outreach Plan — $2,000
Message templates, outreach workflow, partner shotlist, and 1-month implementation support. Timeline: 4 weeks
Analytics & Systems
Marketing Metrics Dashboard Setup — Starting at $1,800
Metrics selection, baseline analytics, shared spreadsheet tracker, and walkthrough training. Timeline: 4 weeks
CRM Selection & Setup — $2,500
Platform comparison, recommendation, configuration, contact import, and training walkthrough. Timeline: 6 weeks
Platforms & Setups
Platform Setup — Starting at $1,000
Social, email, project management, or creative platforms setup with account configuration and templates. Timeline: 2–4 weeks
Brand Template Suite — $1,200
Branded presentation and content templates, style guide application, and file delivery via shared drive. Timeline: 3–4 weeks
All add-ons can be combined with any core package or retainer. Pricing reflects standard timelines — expedited delivery may incur 20–40% surcharge.
What Clients Say
"Emily was one of a very few individuals who truly get it! She always asked probing questions about digital engagement and overall website data in [the] GA4360 platform. Her internal colleagues consistently looked to her for guidance. I truly don't know the...marketing team can function without her collaboration, leadership, and insights... Emily will make an excellent addition to [anyone] that values marketing."
— Alex F.
Digital Strategist
Let's Talk About Your Goals
Not sure which service fits? Book a no-pressure discovery call, and we'll walk through goals, capacity, and the marketing support that makes sense right now.